Like just about everyone, I've been following the developments in the aftermath of Katrina with feelings of shock and helplessness. The effects on the rest of the country remain to be seen. There will eventually be a lot of re-investment as the region rebuilds, but when whole towns-not to mention the city of New Orleans-are wiped out, I don't think anyone can predict the outcome. We do know that people rally in times of crisis to help out. People leading companies are no exception.
I've already received several press releases from companies announcing what they are doing to help. This is a tricky area for companies. When you do something good, it's nice to get the word out. One of my criticisms of MSM (main stream media to those not deeply enmeshed in the blog world) is its overly critical and negative attitude. When people and organizations do good things, it should be noted. On the other hand, companies (at least the ethical ones) don't want to appear to be making PR hay on the backs of others' miseries.
I've heard from NEMA, the National Electrical Manufacturers Association and Schneider Electric/Square D about efforts they are making to inform and remind residents and contractors about the dangers of restarting water damaged electrical equipment. Words of warning to pass along if you know anyone in those areas.
Siemens has coordinated a vast amount of help including providing 5 water clarification trailers from US Filter, each capable of clarifying/purifying 1,000 gallons of water a minute, as well as disinfection equipment. Siemens Building Technologies is shipping generators from Florida to the area to support hospitals in the affected region. Siemens Communications is working with Southern Company to deploy 420 IP phones in emergency crew command trailers using satellite broadband back to Atlanta. The phones will provide full access to the entire Southern Co network. Siemens Medical is providing portable imaging equipment to the Astrodome in Houston which is being prepared as the major refugee facility for victims of the Hurricane. Med is also responding to requests for heart monitors in the affected region. Siemens Power Generation is airlifting engineers into the area to assist utilities with damage assessment and to plan for rebuilding efforts. Plus Siemens worldwide is coordinating direct aid from employees to help out.
Additionally, Siemens Energy and Automation has launched a program to help its affected channel partners cope with the devastation by providing cash flow relief. The program will extend payment terms on existing accounts receivable balances and any replenishment stock orders from distributors in the impacted area.
Schneider Electric North America has pledged $1 million to the relief effort and announced that its Square D Foundation will match employee donations.
Thanks to all. We'll post responses of automation companies to the disaster at Automation World to let you know what's happening.
7:55:39 AM 
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