Experiments in Digital Journalism and Blogging
This week is Macromedia DevCon 2002, our annual designer and developer conference. Thousands are attending in Orlando, Florida, and it promises to be one of our best conferences ever.
One of the most interesting things that we're doing is trying to leverage our community managers and other blogging Macromedians to keep the extended community of developers up to speed with what's happening at the conference. While we're certainly not the first group of people to religously blog conferences, speeches and events, I think we're the first major software company to do live, employee-driven blogging of a corporate event, and certainly the first to integrate audio and video into our digital journalism toolbox.
Since I'm not able to be at the conference (my wife and I are expecting a new baby!), I decided to help out by building a simple MX application for our blogging employees to easily capture audio and video interviews with attendees, and even to have asynchronous video dialog with me about interesting topics. Capturing events, talks and interviews into recorded audio/video streams is a powerful way to convey information, connect the community, and just have more fun blogging.
All of the Macromedia community managers have been equiped with WiFi-enabled laptops, webcams and microphones, and are free to roam about, capturing tidbits and hearing from developers. They all connect to my software service and can publish, manage and embed their entries in their own weblogs. The software application was built with Macromedia MX, including all of the tools in Studio MX (Flash, Fireworks, Dreamweaver), as well as several server products (ColdFusion MX, Flash Remoting MX, and Flash Communication Server MX).
You can track all of the latest and greatest audio and video postings at this URL:
Enjoy and let us know what you think! I'll be back soon with my first video blog entry.