Marketing A Product - Step 1: Know Your Customers
Received this email today:
From: Christian Dating
Sent: Thursday, November 11, 2004 5:12 AM
To: alex@mauldin.com
Subject: You're compatible!
Hey! Long time no talk! I just had to email you and let you know about how I found my future Christian husband. Yeah, you heard me right, I'm engaged finally! I couldn't believe it myself either. What happened was that Esther told me to go to this Christian website, and lo and behold, they matched me with Michael. It turned out to be the greatest thing to happen to me. I will pray that the same happens to you too!
http://wherechristiansmeet.com
Hope to talk to you soon, -Grace
You know, nothing says Christian like spam. Nothing says Christian like sending fake email pretending to know some random stranger. Nothing quite says Christian like stating very clearly on your website "Just enter your zipcode here and we'll show you who's got your match!," but then asking for gender, age, occupation, etc etc etc, including evening phone number and income range. Nothing says Christian like confirming you make at least $25,000 a year before you can join their Christian dating service.
I have just one question for the Christians running WhereChristiansMeet.com:
I always thought Christians could meet in a church. Why the hell do they need you?
Related links:
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