Monday, April 22, 2002

Wish I'd said that... "The customer of commercial television is not the viewer -- it's the advertiser. The product isn't the programming, it's us, the viewers. The networks sell our eyeballs watching the ads. We are the product that's sold to the advertisers." -- Lynn [posted to the SCIFI Talk mail list] This is the most perceptive statement about TV that I have ever read. It also applies to every other piece of ad driven media. It turns around the way you think about the content and the industry. This is one to chew on for a while...mj 9:55:41 AM

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